Analysis and Research on the Reading Promotion Strategy of University Library

Aihua Hou

doi:10.18282/le.v9i5.1251

Analysis and Research on the Reading Promotion Strategy of University Library

Aihua Hou

Abstract

The continuous advancement of science and technology has gradually innovated the promotion methods of libraries. Therefore, how to grasp the development of the times and make the reading promotion work of college libraries better has become a problem that needs to be solved by library managers. This article starts with the importance of innovative reading promotion methods in college libraries, and looks for specific promotion strategies, hoping to provide some reference for other colleagues.

Keywords

Promotion strategy; Library management; Reading promotion

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[1] Ma Hua. The application of micro-films in the admission education of university libraries——Take Xianyang Normal University library admission education courses as an example [J]. Digital and Microfilm, 2020(02): 44-46 .

[2] Lu Jianying, Zhao Yonghong. Research on the Current Situation and Countermeasures of WeChat Reading Promotion in University Libraries——Taking 8 Undergraduate Universities in Shanxi as an Example[J]. Journal of Agricultural Library and Information, 2020, 32(06): 34-41.

[3] Yao Chunmei. Discussing the realistic value and suggestions of the film critic contest based on the perspective of reading promotion——Taking the "First Guangxi University Library'Xuewen Cup' Film Critic Competition" as an example[J]. Inner Mongolia Science and Technology and Economy, 2020 (09) ):107-109.

DOI: https://doi.org/10.18282/le.v9i5.1251

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Analysis and Research on the Reading Promotion Strategy of University Library

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